Caffeinated Content
Edwin Dearborn
Great business ideas discussed over a hot cup of coffee. Hosted by bestselling author, Edwin Dearborn.
Episodes
How To Get More 5-Star Reviews
Here are three simple tips on how to get more five star reviews on popular social sites.
Video & Creating Emotional Impact
Emotions drive purchases as much as our analytical powers.
Agility & Creating Opportunity
Those businesses and entrepreneurs who practice agility create the most opportunities. But what is agility?
Advertising: Your Next Unlock for Growth
Advertising Absolute most if you’re going to take your business and brand to the next level. Trying to save money by not advertising is not the route to growth and bigger profits.
Newsjacking Your Way To Brand Awareness
Newsjacking Powerful strategy to gain attention for your brand. Learn why you can be such a powerful force in generating more buzz and more customers.
Promotion Solves Everything In Business
Every problem with your cash flow is solved by one activity: promotion. Promotion must become your superpower. Moreover, you need to promote very effectively on a continuous basis so that you rise above the make-break point.
Mastering Cash Flow
Mastering cash flow is the ultimate super power in business. Becoming very good at your branding and marketing is an important step to drive a new business and increase your cash flow.
Resonating With Audiences
Generating more interest from your content as well as your sales pitches requires that you speak to the audiences with the words and towns literally hit them where they live.
YouTube: A Local SEO Goldmine
Want more local customers. YouTube: A Local SEO Goldmine
Strategy: My Simple, Powerful Definition
You can move from where you are to where you want to be if you know how to use the strategy. In this episode I give a simple yet powerful definition for the word, strategy
Is Your Content Missing The Silver Bullet?
Your communication and your advertising needs a high impact message. The silver bullet just may be the thing that your content and or your advertising is missing.
The Ultimate Component in Storytelling
Without confidence no one will ever believe your story.
The Vampire Client
There’s a certain type of client you never want to have in your company. And that is the vampire client. They suck all the energy out of you it makes you want to not do business anymore. Avoid them at all costs.
3 Values A Coach or Mentor Delivers
This episode I explore the three most important values that I mentor coach can bring to your life. When coaching and mentoring is done correctly it can literally bring radical and positive changed your life.
How Emotions Connect In Business
Working with people on the same pages you is very important. This episode we cover how emotions that are positive and negative can affect your business and what to do about it.
How To Build Trust With Longer Videos
Building trust is the ultimate goal in marketing. And longer videos is a great way to offer value, tips, and insights. Through a retargeting strategy you can then sell to those he build trust with.
The Not So Secret Weapon In Personal Branding
Yes, video is one of the most vital action in personal branding. I would call it the secret weapon, but so many people already “know” this. Still, they do not execute when it comes to today’s number one way to build your personal brand.
Do You Have a 10X Growth Fund?
To grow a business requires a consistent investment of dollars into marketing, public relations, and other types of promotion. The budget is a limiting word, yet when I say “10 X growth fund” new ideas and strategies begin to emerge.
Why Documenting Your Content Marketing Strategy Is Vital
Per Forbes, one of the top 10 marketing mistakes that brands do is to not have a content marketing strategy. Learn why it’s so important to document your content marketing strategy.
Today’s Hidden Opportunity In Marketing
Still to this day too many brands are lagging behind on creating videos to build their brand and to generate more new customers. This is a Hidden opportunity for brands that fully embrace video marketing as a way to really stand out above the rest.
The No. 1 Factor That Stops Progess
Overthinking your strategies, processes and activities will bring everything to a halt. It’s important that you do more doing they need you more thinking.
Content Marketing & SEO 2018
To win at today’s SEO strategy you’ve must have a very strategic content marketing plan in place, being executed.
Key Facebook Ad Hacks
recently we’ve discovered that there are some important changes that you need to know about how to get better results with your Facebook advertising.
Perfection Is Brand Killer
Don’t let procrastination, in the name of perfection, stop you from deploying your marketing, branding, and content strategy.
Handling Overwhelm: Kaizen
What is the biggest problem in marketing and branding is that a lot of people are overwhelmed. Kaizen opens the door to creating small, continuous improvements to help build a brand.
Repurposing Content: A Powerful & Effective Strategy
Repurposing your content is one of the best and most effective ways to not only create more content but to reach out to additional social channels in marketing mediums.
Building Your Brand With Social Advocates
Find a way for your customers, employees, partners to become your best and most consistent social content creators.
80/20 Rule In Content Marketing
Of course you need to create really good content. But the fact of the matter is is the vast majority of your efforts, your strategy, and your budget must be devoted to getting your content seen, consumed , and driving new business
How Much Content Should I Create?
The big question remains “how much content should I create?”
Be Where Your Customer Is Searching
Your potential customers are searching in multiple places looking for multiple forms of contact. It’s important that you are where your customer is going while searching online.
Why You Need To Do A Brand Audit
A brand audit is important action for a business to understand what is moving the sales and the new customer acquisition KPIs.
Consistency is a secret weapon in marketing
One of the secrets to building your brand is to consistently put out content and to consistently engage with your audiences.
The Cliché - A Complete Brand Killer
One of the biggest mistakes you can make in your branding and marketing is the use of clichés. Brands should be the source of something fresh, unique and invigorating.
Top 40 Content: A Simple Marketing Strategy
Top 40 Content is a simple strategy to create and share content which addresses your audiences top questions and challenges.
You Are What You Publish
There’s no denying it. You are what you publish. It’s important that has a brand you’re putting out highly-engaging content.
3 Ideas To Create Interesting Video Content
In this episode I discuss three very simple ways to come up with great topics for your video content.
Creating Our Personal Renaissance
Renaissance. The cultural rebirth that occurred in Europe from roughly the fourteenth through the middle of the seventeenth centuries, based on the rediscovery of the literature of Greece and Rome. ... Renaissance means “rebirth” or “reawakening.”
Failure Can Be Our Best Teacher
Breakthroughs usually occur during our most challenging times.
Your Next Big Move
There’s no avoiding it. Social media advertising is your next big move to scale your business and sales.
The Ultimate Growth Hack in Business
How can we get more done and increase productivity in a world full of demands and distractions?
Instagram Insights: 3 Actionable Tips
Learn how this Nashville photographer is growing her brand with Instagram
Ambition is a Super Power
What is Ambition and how can it make so much possible in life and business?
Consistency Is What Creates Momentum In Sales
One of the most important factors in branding and marketing is consistency. Without consistency it’s hard to build top of mind recognition with your audience.
Why Strategy Is So Important
Strategy just isn’t for big brands. Strategy is an important element of success and profitability for every business and entrepreneur
The Biggest Mistake In Marketing
When it comes to growing sales and your new customer acquisition goals, what is the biggest mistake the brands are making today?
Welcome
My very first podcast!